by KC Kudra

If you want to run a successful blog at some point, you are going to have to come to terms with two very important SEO techniques. What are these two things? One-way link building and RSS feeds. There is a little known way to do this which does not have to make it like a trip to the dentist. As a matter of fact, it is a really simple system for Building Backlinks, (RSS).

What makes these little known SEO practices so vital? One way links are crucial to the success of any blog or website for that matter. The simplest and most straightforward approach that is often overlooked by blog owners and webmasters is a dependable blog pinging service. Any one way link building plan should include it as a part of its overall one way link building plans.

Notifying blog search engines, RSS feed aggregators and blog directories that the content on your site has been updated is vital. This lets them know they need to come crawl your site for new content as soon as it is added in return you will instantly get high-end backlinks to your site faster then any other method.

There is an offshoot benefit to this when these services readers decide they like your content and decide to give you a link from there website. This can cause an almost viral spin to your blog when more people see these posts, visit your site, and further decide to link to you and the whole cycle starts over with a new wave of secondary traffic.

How One Way Links Benefit Your Traffic Strategy

There are a couple of large reasons why it is so imperative to your traffic generation plan. One of these main points is that it carries extra weight in your Page Rank calculation as this builds links from high authority sites and thus boost your own Page Rank. This in turn boosts your natural search engine ranking and delivers more traffic. These are also one way inbound links, which have even greater weight in the search engines.

Although Google doesn’t let out knowledge of just how they create their search algorithms it is widely believed that greater Page Rank named after Google co-founder Larry Page effects natural search engine ranking. The other key reason is many people subscribe to these RSS feed directories and aggregators and they will end up reading your content and a number of these will end up at your site delivering unique traffic directly to your site that would not have come otherwise.

Search engines specifically geared towards bloggers should be a cornerstone to your link building plan. Many bloggers frequently use these services to do searches and when they find useful content and post on your blog they will end up linking to you building further your relevant one way links to your site from their sites.

This can in turn get a conversation going on at your blog through your blogs comments section and generate a “buzz” which will get even more notice be fellow bloggers who in turn will bookmark you at their favorite social bookmarking site bringing in even more traffic. Among the most significant of these blog, engines are Sphere, Ice Rocket, and the giant of them all – Technorati.

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